Meet the Founder

It started with a simple moment — my daughter came off the ice and asked why nothing in hockey sparkled.

The game she loves. The sparkle she deserves.

It was a mom moment that grew organically into something bigger — and today, that commitment to doing things right extends to our organic apparel and Canadian-made inventory, sourced from makers who share our values.

Our mission goes beyond apparel. We're proud to support local youth hockey and give back to the communities that make this game great. 🏒💎

Sparkle & Slapshots Design Co.™ is a woman-owned Canadian brand based in Ontario. Created to celebrate inclusivity and bring glam to the hockey community — I wanted to build something for her, and for every girl who deserves to shine on and off the ice.

Born and raised in Montreal, I moved to Toronto for work — and it’s where I found so much more than a career. I met my husband, fell in love, and we started our family together with our 3 incredible kids — three little hockey players who inspired everything you see here.

This brand is also about forward thinking and empowerment for the hockey community, especially for girls’ and women’s hockey. We are in the girls’ and women’s hockey era.

Sparkle & Slapshots Design Co.™ is the official home of The Hockey Bros™ and Glam Luxe Hockey™ apparel and merchandise — an inclusive brand celebrating all communities through the love of hockey.

Custom Apparel Services

Custom personalized hockey and corporate apparel, made-to-order right here in Ontario. From team fundraisers to corporate events, custom shirts and sweaters with names, numbers, and logos — featuring signature sparkle or classic vinyl finishes. Every piece is crafted with care by a hockey parent who understands what your team needs.

🍁 Proudly Canadian.